SEO (Search Engine Optimisation) introductory training course in Cheltenham, Gloucestershire or Bristol, Bath or Birmingham by arrangement. |
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Get Noticed on Google
An introductory Search engine optimisation training course for small businesses
Search engine Optimisation (SEO) is key to attracting potential customers and clients to your website.
This short course covers the basics of SEO such as how to ascertain what your potential customers and clients are searching for; where and how often to include search phrases; and how to write effective content that draws visits.
Unlike traditional SEO training, this SEO course also includes guidance on editorial tone, grammar and how to attract visitors via social networking and free online marketing tools.
Courses are held in Cheltenham, Winchcombe and Stroud, but may be held in Bristol or elsewhere in Gloucestershire by arrangement. The first course took place in Winchcombe in March 2013, on being invited by Alan Foster of the Winchcombe Business Forum and Cotswold Tours.
I also offer one-to-one tuition via Skype or in person at my home in Cheltenham for those wanting a more bespoke service.
This short course covers the basics of SEO such as how to ascertain what your potential customers and clients are searching for; where and how often to include search phrases; and how to write effective content that draws visits.
Unlike traditional SEO training, this SEO course also includes guidance on editorial tone, grammar and how to attract visitors via social networking and free online marketing tools.
Courses are held in Cheltenham, Winchcombe and Stroud, but may be held in Bristol or elsewhere in Gloucestershire by arrangement. The first course took place in Winchcombe in March 2013, on being invited by Alan Foster of the Winchcombe Business Forum and Cotswold Tours.
I also offer one-to-one tuition via Skype or in person at my home in Cheltenham for those wanting a more bespoke service.
Who is the course for and what's included?
The 4-hour SEO training course, for a maximum of 6 participants, is aimed at small businesses who wish to increase their visibility on search engines and make more conversions, i.e. convert visitors into customers, clients or followers.
The course includes:
The course includes:
- a step-by-step approach to SEO
- notes and links to free online resources
- a basic action plan to follow in your own time
"Thank you so much for doing a great job with the course, in making it interesting and giving us clear notes to follow and take away. |
Timings, cost and booking:
The course runs from 9.30am to 1.30pm, and costs only £60.00. The How Good is Your Website? workshop runs in the afternoon, and is an ideal partner to this course (book both for a 10% discount).
Next course date:
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Book now:
Venue
The Isbourne Holistic Centre
The Isbourne Holistic Centre at 2 Wolseley Terrace, Oriel Road, Cheltenham GL50 1TH is an elegant Regency building, just by the traffic lights over the road from the Rodney Road car park.
For some reason, Google maps don't show Wolseley Terrace, but it is located where the marker shows, i.e. between Trafalgar St. and Vittoria Walk. It's a few yards from Cheltenham Town Hall, and a short walk from The Promenade.
For some reason, Google maps don't show Wolseley Terrace, but it is located where the marker shows, i.e. between Trafalgar St. and Vittoria Walk. It's a few yards from Cheltenham Town Hall, and a short walk from The Promenade.
Parking
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The Rodney Road car park, which is just over the road from Wolseley Terrace, charges £3.60 for 3 hours/£4.00 for 4 hours (prices correct May 2013), or £10 per day (inc. Sundays and Bank Holidays).
On-street parking in the area is expensive and generally limited to a maximum of 2 hours. Please don't park in Wolseley Terrace itself, as this is part owned by Ratcliffe Insurance and British Telecom. There are two Park and Rides, at Arle Court (near B&Q) and at Cheltenham Racecourse. The Arle Court service costs £3.00 for a return and takes 12 minutes to arrive in the Promenade, which is a short walk from the Isbourne Holistic Centre. The Cheltenham Racecourse P&R, operated by Stagecoach, is slower and drops off a little further away (see route map and service numbers). |
Buses and bicycles
If you are cycling, you can chain your bicycle to the railings in front of the Centre.
Many buses converge on Cheltenham's Promenade (see bus map), which is a short walk from the Isbourne Holistic Centre (see Google map above).
Many buses converge on Cheltenham's Promenade (see bus map), which is a short walk from the Isbourne Holistic Centre (see Google map above).
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Your tutor
 SEO tutor Graham Boston My background is in web design (since 1996) and magazine publishing, and I have run regular training courses in web design and newsletter marketing since 2011, and more recently search engine optimisation (SEO) basics.
I also run website feedback focus groups for small businesses and regular web marketing courses at The Isbourne. If you have any questions, please email enquiries@gbwebtuition.co.uk, call me on +44 1242 228796 or Skype chat to me using the button below.
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